Lime Wood, New Forest
Quintessential 'boutique hotel' in the heart of the New Forest
02.10.14
The first boutique hotel was believed to have been invented in the early 80s with The Blake Hotel in South Kensington and The Bedford in Union Square, San Francisco which both opened for trade in 1981. Classic design qualities for the Boutique Hotel require it to be small and intimate, yet offer 5 star service and luxury. However, it’s the image and branding of the boutique hotel which sets it apart. Guests initially visit because it’s fashionable to do so, yet return time and time again because of the exceptional level of service and un-pretentious environment.
Lime Wood in the New Forest has many of the characteristics of an outstanding boutique hotel. Reassuringly expensive; you definitely feel you are mixing with the ‘in crowd’, but not flashy or pretentious. The Regency County House is set in stunning grounds and the design combines classic elegant style with modern touches such as a retractable sliding roof over the courtyard bar. The interior is comfortable, welcoming and charming. Each room or suite is different, featuring hand picked art and furniture and bespoke pieces made for the hotel. This ensures you feel special and appreciated from the minute you enter, the collection of wellies, children’s bicycles and the dog friendly environment enhances the relaxed ambiance.
The world class spa “ The Herb Garden”, personal training, a chefs table and exceptional service from the front of house team ensures the 5 star feel but the individual attention. The thought and love behind each decision is what sets this hotel and other great boutique hotels apart and why we aspire to stay in them. This ‘experience’ is fundamental to the success of a boutique hotel, an element we are seeing reflected more and more within shopping centres.